Grip Equipment

Maker of the world's premiere disc golf bag.

November 13, 2018   ·   product design branding social media

Since 2014, I've handled graphic design, art direction, and brand management for product graphics as well as social and marketing campaigns.

Product graphics

Working in close collaboration with our product designer, the bag graphics go from initial sketches to digital mockups to production template files to final product. Material limitations, dye color tendencies, and areas of increased wear and tear are all important factors when creating a design.

artwork setup graphic
artwork setup graphic

Social media campaign samples

Social media campaigns run year-round and center around product launches, holiday offers, sponsored event promotions, and highlighting the Pro Team players.